Video: Sol Sender - Obama Logo Design Part 1 of 2 external link

YouTube | by rss@youtube.com (VSAPartners) | Mon, Dec 22

Part 1 of 2 Creative director Sol Sender tells the story of conception and birth of the Obama 08 logo, including the strategy behind it, developmental concepts and finalist designs for the identity not chosen by the campaign. Sender, now a strategist with design agency VSA Partners (http...

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